The Tipping Point Again a great job comes to us from the great author of The New Yorker, number one sales in the New York Times, a bestseller. It is a kind of butterfly effect, where a small change or incident can provoke great consequences. Although some time has passed since its publication, it continues to enjoy a good number of sales and is in the top of the top. At present there are a handful of ideologies and products that has a lot of demand and that mark a line between the thoughts of the people, they prevail and in a subtle way they put their style ahead and mark trends. Gladwell performs a thorough analysis of how we become dependent on these people who are responsible for producing and creating new ideas and products, as well as the way they get to us say distribution. All this through children's programs, television series, and of course advertising. All with the sole purpose of clarifying the whole media process of the assimilation of ideas. Free Audiobook Guide - The Tipping Point. Malcolm Gladwell ventures into a new conception of ideas and how they emerge and spread to a large extent globalization, this is a very effective way to understand how they work and changes occur in our daily lives, ideas must To be treated as a virus, from the analytical point of view, in order to understand why a new book, a movie, the increase in sales of an article is successful. Etc. There is a moment, a point in the course of life of anything that goes from being a simple concept and is transformed into a new universal tendency, can be anything, idea or concept and has great meaning in all of us, this moment Can be compared to a spark that starts a big fire how is this happening? Gladwell compares it to an epidemic of which we are more vulnerable than ever because of the ease and speed with which it spreads in our day.
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David and Goliath
In many passages in the history of mankind there are examples of the proverb "No small rival" has happened that a country with a much smaller territorial extension than another wins victory in a war, Vietnam and the United States is the most recent example, there are countries Which are superpowers like Japan to mention another example. Many of these small countries have been pioneers in new attack systems, as well as celebrities and visionary leaders who were born and educated in an unfavorable situation, the circumstances in which they developed were most adverse, yet they knew how to get out The story is full of such examples as Martin Luther King or Gandhi, were victims of their time and during their personal growth faced economic problems in addition to being considered as marginalized for coming from a low social class. But Malcolm Gladwell suggests that we must then reconsider what we consider to be disadvantaged, we have to rethink about the rules that dictate who is the strong and who is the helpless. Gladwell suggests a new conception of the situations that we consider unequal or unfavorable, since these are responsible for the weak in their tireless quest to get ahead find a way to excel in devising new ways and concepts to achieve their mission, while the Who enjoy a reputation or great resources sometimes become mental limitations when it comes to being on the battlefield, in the workplace or in politics. The best example has been the biblical account of David and Goliath par excellence, this exceptional battle so uneven has served to illustrate the conditions in which a weak against a powerful. It is a way of building trust and encouraging hope for those who believe they have lost everything and who find their way to victory against those who look impressive and powerful. Blink: The Power of Thinking Without Thinking
Malcolm Gladwell is a successful writer for The New Yorker, "Blink" is his latest work and reluctant to take what is considered popular wisdom, the brain is designed to make decisions instantly and not just one but several at the same time, Gladwell Argues that giving a lot of detours to a single idea and spend a lot of time analyzing is prone to make us wrong, it may be the case that in the meantime we are processing wrong information and lead us to make a mistake. The whole system that is in charge of the fast decisions are working all the time, our mind is designed to that the things please us or they do not it, it is always. When a situation is presented to us our brain processes and analyzes looking for the earliest possible solution, it is based on learning acquired so far and accumulated experience, The result set gives us a clear idea about how we feel and our most sincere thoughts , Although Madwell clarifies that this may end up becoming a problem, we can become prejudices about some ethnic group or religious cult, all instantaneously because of these decisions that are only product of the rapid analysis that our brain does. Malcolm Madwell says that the person responsible for these decisions is a kind of database, it is not about our ego talking to us or our instinct trying to save us, it is a mechanism that has been trained over the years to feel and analyze well with Every important experience that we accumulate. Gladwell agrees that fast and hasty decisions can bring tragic repercussions, many things can not be concluded instinctively do require a deeper analysis, it is true that we must continue to learn and see how to measure them something like music, a Process that is about appreciation and that throughout our life we are acquiring a better criterion. Free Audiobook Guide - Blink. Malcolm Gladwell has Jamaican ancestry by his mother who is also a psychologist and English by his father, a professor of mathematics. Born in England in 1963 but six years old moved to Canada, where he lived to graduate. He worked as a journalist at the ameran spectator. He also later worked in the Washington Post for ten years. He began to read about sociology and psychology to have material for reportage. In the year 1996 I work for the new york order. For the inequality that has education and sociology are issues that touches frequently, Gladwell argues that greater budget and selection is not directly proportional to that is better, many competent people spend their lives in anonymity due to the pride of managers and His eagerness to seek the youth and seek the fast. All these are the resources that use the imperfect systems of promotion. There are people who stand out but unfortunately they are not very recognized Gladwell names this as "Genio Minor". But it is well known that time and experience determine how good one can be in something. There are people who stand out because at the moment they are asked for a task, they are ready even before. In all his published books he has as a method of teaching interesting stories and mixes them with research of the branch he has studied, covers philosophical subjects and makes them look entertaining and his prose is novel. From his point of view he tries to solve the enigma of why there are such talented people and fails to excel such as Steve Jobs. Gladwell believes that success lies in other factors. It has been dedicated to studying the different environments of emblematic figures, the people who are cataloged as successful are the creation of their environment, this is how they project them. They are mediated as great characters, society is in charge of making examples to a large extent, it is considered that there are three factors that classify them. |
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